An innovative program to help small businesses buy health insurance coverage for employees took off Wednesday, with the launch of the Virginia Chamber of Commerce’s new WiseChoice Healthcare Alliance.

The idea is to create a large pool out of many small groups to get the same kind of cost savings that the state’s large employers see, said chamber president Barry DuVal.

The alliance would offer coverage to enterprises with two to 50 employees, to members of a participating local chamber of commerce, the Virginia Farm Bureau or the trade associations that the state chamber expects will sign on.

Read the full story in the Richmond Times-Dispatch.